Monday, October 19, 2009

Trimble Fleet Tracking's Basic ROI

In this article we want to discuss fleet tracking and why companies invest in it. I think a good place to start is by first defining fleet management so we can understand the role of fleet tracking.

Today, Wikipedia defines fleet management as follows: Fleet management is the management of a company's vehicle fleet. Fleet management includes commercial motor vehicles such as cars, vans and trucks. Fleet (vehicle) management can include a range of functions, such as vehicle financing, vehicle maintenance, vehicle telematics (tracking and diagnostics), driver management, fuel management and health & safety management.

Fleet tracking is the use of GPS tracking and most often web based technologies to monitor, in real time or near real time, a large number of different data points on your fleet. These data points can consist of the following:
  • View real-time locations of your mobile workforce
  • Track stop times and milage totals
  • Receive alerts on speed, vehicle idle time and/or landmark proximity
  • See traveled paths
  • Connect to the RS 232 to receive vehicle diagnostics

All of these data points are synchronized back to a web-based map and reporting application. This web technology enables you to view the location of your entire fleet, with multiple views and reports.

Why do companies implement fleet tracking? Fleets are valuable assets and the way they are used and managed can significantly impact profitability. Aberdeen Group lists some of the top reasons companies want fleet tracking:
  • Reduce service response times (57%)
  • Reduce fleet related operating costs (46%)
  • Increase service related productivity (41%)
  • Extend life of service vehicles (16%)

Improving customer service, reducing fuel and operating costs and increasing productivity are all very good things.

What kind of companies are using fleet tracking? Really any company that has a fleet and is interested in managing and reducing the costs associated with it. In this article you can read about other more sinister and dangerous reasons to get fleet tracking.

If you would like to discuss Trimble's fleet tracking in more detail please contact me.


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